Tree of Life National Foodservice

Tree of Life Canada

A Retail and Foodservice Solutions Provider

“Tree of Life Canada is a subsidiary of KeHE Distributors, a US distributor of natural and specialty food products that fit the lifestyle of today’s consumer.  KeHE was founded in 1952 and serves 50 states in the US, Canada, Mexico and the Caribbean”

  • Tree of Life Canada offers the financial stability of a multi-national company combined with experience in both the Canadian Retail and Food Service environment. We offer the expertise and the flexibility to suit the needs of our business partners.
  • Through nearly seven decades of hard work and dedication, Tree of Life has become a highly respected distributor of natural, organic, multicultural, specialty and gourmet foods.

Regional Coverage

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Binner Marketing & Sales

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McCormack Bourrie

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Performance Courtier

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Concord National

The Leadership Team

Doug Reid

Martin Lacombe

Paul Bourrie

Murray Binner

Peter Clarke

Our Core Competencies

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Best in class Regional Sales Coverage (51)

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Regional Culinary Support (7) with Multiple Culinary Centers

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Our Dedicated Client Collaboration

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National Key Account Operator Relationships

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Partner Food Distributors from Coast to Coast

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Innovative Cross Marketing Programs

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Customizable Data Sharing / Reporting

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Comprehensive Sales Follow-up & Reporting

A Complete National Solution

Sales

National Coverage through 51 sales resources

Marketing

Dedicated Food service Marketing

Distribution & Administration

Logistics & Cross-border Expertise Full suite of services which includes

  • Inventory Management
  • Invoicing
  • Program Administration
  • Sales Support

Our National Footprint

A Full Suite of Services

Our Value Proposition

Sales
& Marketing

  • Best in Region Sales Organizations
  • Sales Organization Coast-to-Coast
  • Operational & Distributor Focused
  • Culinary Expertise
  • Marketing Support
  • Regional or National Programs

Warehousing
& Logistics

  • Inbound and Outbound Logistics Package
  • Warehousing and Logistics – Ambient, Fresh, Frozen
  • Company-Owned and Operated Facilities
  • Third Party Frozen Facilities
  • Currently service all Food Service Distributors Coast-to-Coast

Inventory Management & Purchasing

  • Parallels Real Program
  • 3500+ sku’s Managed
  • Coast-to-Coast Transfers of Inventory
  • Supplier Guidelines and Lead Times Managed
  • All Inventory in Owned Warehouses

Invoicing & Payment Management

  • National or Regional Pricing
  • Operator and Distributor Program Administration
  • Promotions / Deal Pricing Managed
  • Customer Deductions or Short Payments
  • Full Transparency on All Selling Prices

A Full Suite of Services

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Mississauga182,000 Sq. Ft

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Calgary105,000 Sq. Ft

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Surrey126,000 Sq. Ft