Delivering memorable experiences nationwide

As a long-standing Canadian food distribution company, we have the teams, partnerships and experience to build your brand into a household name. We’re a full-service route to market that can take care of everything from logistics to marketing, leaving you free to focus on your products.

From B.C. to the Maritimes

To put it simply: No food distributor has the reach and coverage that we do. We have access to over 90% of where food is sold and served in Canada, and across various markets.

Squash with a bowl of squash soup

How we help supplier partners

If your brand brings something unique to the table, we can help you get on more dining tables. Whether you need to launch, build or grow your brand in Canada, we can help you showcase and sell to that foodie segment of consumers you know will enjoy your offerings, but you just don’t know how to reach.

You’re in luck, because we do. We have a proven track record of building successful brands and a national, coast-to-coast distribution network that includes mass retailers, independent and specialty stores and even major foodservice distributors. With access to 90% of where food is sold and served, we can get your products to virtually anywhere in Canada.

But what brands find most valuable about partnering with us is the dedicated single point of contact who’ll quickly become an extension of your team. Your point of contact means more personalized service, more peace of mind and more opportunities to connect with the Canadian retailer landscape where they have deeply rooted relationships.

A loaf of bread with a yogurt parfait

How we help retail partners

We have a long history of servicing our retailer partners, providing a prolific portfolio of brands to attract new customers and keep existing ones happy. We’re the strategic growth partner for retail category managers looking to optimize profitability across growing categories.

But we do more than just sell and deliver goods when and where you need them (which we do very well). Unlike other regional, specialty or national distributors, we are true category experts who can support you at the top, all the way to store level. So, whether you need us for marketing or promotions, or to provide deep category insights or ideas for product innovation, we have the infrastructure and talent to help you grow and ultimately attract new customers and increase sales.

Your ‘eh’ team

We’ve been elevating brands and generating customer demand in Canada since the end of World War II. No one understands the nuances of Canadian markets, and navigating the unique challenges they can present, quite like we do.

Three Tree of Life staff members

Experts at what we do

Distribution & logistics

Take advantage of our immaculate fill rates and nationwide reach from three strategically located warehouses across Canada. We reach our retail partners within 24-48 hours.

A transport truck with the Tree of Life logo on the side

Retail sales

Putting your products on shelves is what we do. Our robust sales force is always on-site, helping facilitate orders at the store level, refacing and realigning products, managing planograms and so much more.

Man stocking shelves in a grocery store

Brand development

Once we get your products on shelves, they aren’t there for long. Our brand development and supply chain experts tailor promotional plans and provide valuable market insights and guidance to align with your business goals.

Bottles of Kikkoman sauces in a kitchen

Foodservice

We are the only Canadian industry leader offering both retail and foodservice distribution. Our network of over 5,000 distribution points between foodservice and retailer capabilities is unmatched.

Two chefs in a kitchen

Market insights

Current and timely market insights and data drive the collaborative decision-making process with our partners, helping us find unique market opportunities for your brand now and in the future.

Analysts working at a table with tablets and laptops

Industry trends

A drawing of cacao

Annual Trend List 2024

Consumer trends//September 13, 2023
Despite inflationary pressures, product innovation continues to be a key driver of consumer traffic and sales volume.

Looking for something new?

If you are looking for the best in Canadian food and beverage sales and logistics, or you are looking for the most unique, curated products to fulfill your retail or foodservice needs, start a conversation with us today and we’ll help put together a customized solution to achieve your business goals.

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