We connect brands with foodservice customers

If you’re looking for a foodservice partner, we’re your strongest national route to Canadian markets. Gain access to our coast-to-coast network of industry-leading brokers, culinary professionals and sales experts, connecting you to opportunities with foodservice-dedicated distributors, retail space for foodservice products and home meal replacement (HMR) customers—opportunities only we can provide.

What we offer

National partnerships

Tree of Life National Foodservice is a combination of five established businesses coming together to provide a much-needed solution in a rapidly changing Canadian marketplace. Together with Binner Marketing & Sales Inc., McCormack Bourrie, Performance Courtier and Concord Atlantic, we are able to offer a comprehensive, one-stop shop to the foodservice industry.

Industry-leading relationships

With best-in-class regional sales partners, we offer national key account operator relationships with regional sales support. Our positioning and incredible track record in the marketplace have allowed us to build strong relationships with all of the top foodservice distributors (Sysco, GFS, etc.) and retail foodservice customers offering HMR.

Inventory and purchasing management

Customized and flexible data sharing and reporting keeps inventory levels optimized and warehouses organized to meet current and future demand. We apply our retail prowess in logistics and finances to provide the same efficiency for our foodservice suppliers and customer partners.

Regional culinary support

Our innovative cross-marketing programs include culinary support from regional culinary centres and chefs. This allows us to showcase personalized demonstrations of our products to potential foodservice customers nationwide. 

From the Pacific to the Atlantic

To put it simply: No other food & beverage distributor has the nationwide reach or channel coverage that we do. We have access to over 90% of where food is sold and served in Canada, building recognition for our brands coast to coast.

Customer Care locations in Surrey, Calgary and Mississauga. Tree of Life office locations: British Columbia - 13 field sales offices and 6 head offices, Alberta - 14 field sales offices and 2 head offices, Saskatchewan - 2 field sales offices, Manitoba - 2 field sales offices, Ontario - 45 field sales offices and 15 head offices, Quebec - 20 field sales offices and 5 head offices, Newfoundland and Labrador - 6 field sales offices and 5 head offices.

See what’s trending

10 Culinary Trends to Try this Holiday Season

International trends//September 24, 2023
Here are the 10 culinary trends that we expect to see move through our kitchens this holiday season.

Looking for something new?

If you are looking for the best in Canadian food and beverage sales and logistics, or you are looking for the most unique, curated products to fulfill your retail or foodservice needs, start a conversation with us today and we’ll help put together a customized solution to achieve your business goals.

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